Activate First-Party Audiences Without the Manual Work

Launch Labs Audience Manager makes it easy to sync first-party audience segments directly from Ignite to advertising platforms including Meta, Google Ads, and TikTok.

Solutions for

Agencies

Media Companies

Automotive Enterprises

Audience Manager Syncing daily
IGNITE 12.4K 3.9K 8.2K FIRST-PARTY AUDIENCES Meta Google Ads TikTok
Audiences 8 / 8 synced
In-market SUV shoppers Test drive no-shows Lease ending soon +5 more
Syncing to
Meta Google Ads TikTok

Identify More. Activate Smarter. Measure Impact.

Turn anonymous website traffic into accurate, actionable identity that drives activation, measurement, and growth.

Solutions for

Agencies

Media Companies

Automotive Enterprises

Website
Olivia Carter
oliviac@email.com
(608) 555-7714
Opened email
Family SUV Specials
Google Ad Click
Top Compact SUVs
Browsed Category
Kia Sportage
Browsed Category
Sportage Lease Offer $299/mo

Activating across 2 channels

Solutions for

Agencies

Media Companies

Automotive Enterprises

Google Ads
Email
Direct Mail
Meta Ads
First-Party Activation

Turn real customer activity into audiences, then activate them across every channel.

Native Audience Syncing

Connect Meta, Google Ads, and TikTok accounts directly to Ignite and sync audiences in just a few clicks.

Native Sync
Connected
Connected accounts · 3 Ignite
Meta
Account connected
Google Ads
Account connected
TikTok
Account connected
Sync audiences Pushes to all
3 platforms

No More CSV Uploads

Eliminate manual audience exports and file uploads. Once connected, audiences can be pushed directly to advertising platforms from within Ignite.

Direct Push
No uploads
Manual workflow Removed
Export audiences.csv
Format columns by hand
Upload to each platform
Pushed from Ignite

Daily Audience Refreshes

Audience segments automatically sync daily to keep platforms updated with the latest customer activity and audience membership changes.

Daily Refresh
Auto-sync
Mo
Tu
We
Th
Fr
Sa
Su
Next refresh Tomorrow · 6:00 AM
In-market shoppers · today
Newly in-market +312
Bought or churned −88
Active shoppers 12,481

Built on First-Party Data

Create audiences using real customer interactions, engagement signals, product views, and purchase activity captured through Ignite.

First-Party Data
Owned
Captured by Ignite 1P
Vehicle detail views 48.2K
Inventory searches 21.7K
Trade-in estimates 9.1K
Test drives booked 3.4K
Audience built 12,481 In-market shoppers

Faster Audience Activation

Launch campaigns and activate new audience segments without waiting on manual data preparation or platform uploads.

Activation Speed
Live
Time to live
Manual prep & upload ~2 days
Activate in Ignite ~4 min
Live just now

Simplified Audience Management

Manage audience creation, syncing, and updates from a centralized workflow across supported advertising platforms.

Central Workflow
All synced
Audiences
In-market SUV shoppers 12,481
Test drive no-shows 3,902
Lease ending soon 8,210
Create Sync Update 1 workflow

Keep Your Advertising Platforms Aligned With Real Customer Activity

Audience Manager helps marketers activate first-party data faster while reducing operational overhead and dependency on manual workflows. By continuously syncing audience updates directly from Ignite to advertising platforms, marketers can improve audience accuracy, streamline campaign execution, and respond more quickly to changes in customer behavior.