Mattress Retailer Case Study
Revolutionizing Retail With Rapid Lead Conversions
In just two months, our audience engagement platform Ignite transformed the sales landscape for a national mattress retailer in their key eastern markets:
I honestly can't say enough good things about Launch Labs. The onboarding process was super easy and smooth. Even before launching campaigns, we're gaining valuable insights. Ignite is clear and simple, intuitive even.
Marketing Lead
Challenge
The retailer was dissatisfied with the outcomes from their existing retargeting strategy, which was plagued by low-quality traffic and soaring bounce rates. Seeking a solution, they decided to evaluate Ignite against the tools and engagement approach in place across three key markets—Philadelphia, Raleigh, and Charlotte.
Solution
Meeting the challenge head-on, Launch Labs helped conduct a side-by-side test of Ignite against the retailer's traditional display retargeting strategy.
Ignite utilized custom analytics to predict shoppers’ interests and identify specific products for dynamic reengagement through on-site engagement offers, email, SMS, on-site retargeting, and dynamic landing pages. The outcome was clear-cut—the retailer opted to proceed with Ignite.
Transform Your Pipeline in 30 Days.
Experience friction-free data collection, elevated visitor engagement, and skyrocketing conversions—all powered by Ignite!